Build an effective sales presentation with this layout.   If you have a single product to sell, this type of page works great.  You can build a long, focused presentation and then close at the end of the page with an option to buy.

Break up the reading with relevant clip art, photos of your product, photos of previous customers with testimonials, etc.  Keep your paragraphs short and concise...

..And Make Lots of Subheadings in bold print and possibly in
a different color! (like this one)

More sales copy here....

Customer Testimonial here... "Brief customer testimonial in quotes here.  You can also insert a photo of your customer if available."

More sales copy.