Virtually nothing worth
something comes with no effort, don't you agree?
That might not be more true in relation to
designing pages and much more so to web design
layout and function. The reason one website
more desirable and interesting than another? Put
simply, ease-of-use in website layout plays an
important part. Creative design is not evident in a
site packed with colorful graphics and animations.
Rather, it is one that retains its aesthetic look
but still allows its targeted traffic to return
again and again. What else is involved?
So, when you get ready to
learn
web design to put up
your site or hire a webmaster, there are some
things you need to know about web design layout so
that your pages will be customer friendly and rank
well in the search engines.
You Should Be
Involved
No one knows your business
better than you do. You know the flavor of the
appearance you want to convey to your customers.
While a good web page designer may have the visual
elements of good graphic design down pat, only you
know what will be of special appeal to your niche
market base. You also may have the inside scoop on
marketing techniques that will edge you up in your
search engine rankings.
These factors may be totally
out of your web design layout expert's view. They
are looking to create a pretty page that will
please a visitor, once they've landed on your page.
Web page designers are not usually conversant in
SEO issues or spider turnoffs. So it's worth your
while to make a mockup that takes these important
issues in to account.
How
Does Your Site Look?
Your page composition is a
good starting point. Your home page must be
inviting, while fulfilling sales objectives. As
soon as your visitor hits your home page, you want
them to see your main sales offerings, without
having to scroll down. A good web design layout
makes these sales points immediately visible, not
hidden in the last half of the page. You want them
to find your most valuable propositions right off
the bat.
Make a mockup of your site's
web design with this in mind. Ad placement is
another important component of a good web design
layout. Make sure you make it clear what ads you
want your visitors to see up front. Your web
designer is skilled in visuals and graphic design,
but may not understand the importance of ad
placement.
Tools for Rank -
Flash?
Good web design layout must
also take into account what type of software will
be detrimental to your search engine rankings.
Flash(R) slide shows used to be a huge problem. The
search engine spiders would essentially flip out
when they encountered Flash(R) displays, resulting
in no future visits, or indexing, of that page.
While the spider bots can now deal with them, after
a fashion, there are still a number of details to
be taken into consideration before integrating
these sophisticated software programs without
damaging your rankings.
How about the
Browser?
A practical web design layout
must also consider different browsers. When you
engage a web page designer, make sure they know the
problems associated with dealing with different
browsers. The majority of web surfers use IE by
Microsoft. However, Mozilla Firefox and Opera are
competitors. Each of these browsers display your
web design layout a little differently. If your
design layout accommodates Explorer exclusively,
you're going to lose out on that segment of
potential customers using a different browser. Your
page may appear distorted and unprofessional in
appearance, with strange effects that will have
that visitor surfing away forever, never to
return.
Use Links
Cautiously
As the goal of the web page
should be to keep your visitors as long as
possible, avoid pointless outbound links within
your content because this is only going to help to
detract them. The most suitable links are the type
that will be opened with your web page.
Design a Site with
Marketing In Mind
If you will take it upon
yourself to make a guide that includes these
marketing tips into your web design layout, you are
more likely to end up with a website that brings in
the optimum number of visitors. Hire your webmaster
to take care of the graphics and you take care of
the customers. Make sure they avoid using extra
large, slow loading graphic designs in your
web-site unless necessary. Finally, creative web
site design needs time and energy, but the final
results will speak for themselves.
Want to Design Your Own
Site? - Become a Webmaster?
Shelley Lowery has put
together a fantastic, easy to learn method of
designing web pages that beginners can appreciate.
But, rather than tell all about it here, I suggest
you click the link below to read the review and see
the features.
