Website
Design Tips
Putting Your
Website Design Ideas into Reality
By Charles Lamm
If you own a website, operate
or run a website, or you're a webmaster, this
article is for you. A successful
website is created
and managed by a person with an effective toolkit
who knows how to use each tool.
Web Design - Become a More
Effective Webmaster with these Web Design
Tips
The more you understand about
any subject, the more interesting it becomes. As
you read this report you will find that the subject
of web design and promotion is certainly no
exception.
How did peeves become pets?
Don't know. Don't really care. But all of us have
our pet peeves when it comes to surfing the net for
information.
Here are the top 10
according to many surveys:
1. Pop Ups
Pop ups come in many flavors:
entry pop ups, exit pop ups, delayed, small, large,
multiple, Flyin, scrolling, always on top, browser
stopping, surf interrupting, must be cleared to
move on, viagra, and the ever popular not for kids
pop ups.
Except for an occasional
squeeze page to get a free ebook or report, web
surfers HATE pop ups. So why do they continue to
litter the Internet landscape? Simple. They
work.
2. Extra Software Needed to
View Site - Don't blame Canada. Blame
Adobe
Adobe made the Acrobat reader
a must for viewing PDF files mainly
because:
- It solved a need. Every
page now printed out the same regardless of which
printer or operating system was being used. It
could even be made interactive for form
completion.
- Adobe gave away millions of
the free readers before publishers adopted the new
PDF format as a standard for ebooks.
Acrobat users now demand PDF
files in most instances where ebooks used to have
various formats including "exe". Hackers have made
downloading exe files from unknown sources an
unsafe activity.
As standard as Acrobat now
is, the same is not true for Flash, Shockwave, Deja
Vu, and a host of other add-ons with various
degrees of support.
I don't need to sit through a
2 meg Flash intro when what I want is information.
Apparently, many others agree. You can add
Flashblock to your FireFox browser and decide for
yourself when to allow the Flash to
load.
3. Dead Dead Dead
Links
Nothing hacks me off faster
than finding a spot on anchor text link that goes
nowhere.
It's like having you mouth
water over a menu special only to have the kitchen
say they have run out.
4. Registration Required to
Visit Site
Some sites think their bytes
don't stink. They think you should register and
login to see anything beyond the home
page.
What they are doing is asking
me to get married before the first date.
What's in it for
me?
In this Internet day and age,
a company and site has to build trust before a
random visitor is going to cough up a name and
email address. Show me a little leg
first.
5. Slowwww Pages
If I have to wait more than 4
or 5 seconds to begin viewing your site, I am gone
- never to return.
If your servers are slow,
find a new ISP.
If you loaded your pages with
Flash, MIDI, audio, video, or other files that load
with the page, dump them. Put up links instead. Let
the visitor choose if they want to read or watch
the video.
6. Outdated
Content
One huge advantage of the web
is the ability of bloggers and other Drudge
wannabes to bypass traditional media and post news
online instantly.
If you have not updated your
website in 14 months, what does that tell me about
your company. Certainly, you are less than a
cutting edge solution for my problem.
7. Bad
Navigation
Web designers prefer dazzle
over function. Function is boring. Who wants a
simple text link when a pop up Javascript
navigation bar impresses the client? I do. So do
the search engines.
Every web page needs
recognizable, underlined text links on every page,
preferably top and bottom. Don't make me waste time
trying to find the internal page I am really
looking for.
8. No Contact
Information
Poor contact information is a
binary pair of bad navigation. How many sites have
you been to where you cannot find a phone number, a
street address, or even an email address?
Plenty.
I think it's sweet that you
put up an email contact form on your site, but I
prefer to use my default email compose screen.
Every web-based email form is different. I don't
want to waste time learning to use your form when
my email client works fine.
What are you
hiding?
9. No Decent Site Search
Tool
There is no excuse for this
one. If you have a large website with dozens or
hundreds of pages, give me an internal search box
to find what I need. Google and Yahoo! and many
others will give you the tool - free - to put on
your site. Use it.
10. Disabled "Back"
Button
I don't want a website to
dictate how I experience their site. I am a guest
on your site. I don't need to come back to your
page when I hit the back button. That's why I hit
the back button in the first place. You don't have
the information I am looking for.
In a similar vein, I don't
like to see other right click functions like "view
page source" disabled. I don't need to steal your
HTML code, but if I want to, disabling right click
will not stop me. I might want to see how you
achieved a certain formatting effect. If I am
impressed, you can bet I'll be back.
Pet peeves take many forms
online. No list like this is complete, but any
webmaster that can avoid these 10 major annoyances
is a hero in my book.
I look forward to visiting
your site.
There's no doubt that the
topic of web design and promotion can be
fascinating. If you still have unanswered questions
about designing
your website, you may
find what you're looking for in the next article.
About the
Author:
Charles Lamm is
a retired attorney who can be reached via email at
focus@clixforbrix.com. His articles are posted on
his blog at: http://www.virtualjoefriday.com.
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