|
|
|
|
|
|
|
How to Write Your MetaTags
As mentioned earlier, you can use my example on page two to insert into your HTML, and then make the needed changes to suit your web pages.
If you’re working on your homepage first, you’ll want to use general keywords that describe your entire website’s theme.
When you begin to insert metatags for additional web pages, your keywords will be more specific (tailored for that particular page). |
The below metatag sections may not be in exact order as they appear in the above example, but you’ll know by looking at your headings in “ “ which section you’re creating. It’s fairly simple once you have your code inserted into your HTML. I think that was the hardest part for me, since I had never seen HTML code before. It looks so confusing. But, once you get that part, the rest is pretty easy!
Title - Your Headline...
<title>101 Business Web Site Ideas - Free Article</title>
Your title is your headline. This is the first statement the online user will see when your website appears in the search results at a search engine. Write something simple, compelling, and and descriptive. The title example shown sums all the facts up in just a couple of short phrases. You can read the title of this page and automatically know the following facts about the website...
1. There are 101 ideas to be found by clicking on the link to the website.
2. The 101 ideas are all for starting an online business website.
3. The ideas are FREE!
Your title should be compelling enough to get your reader to read your description below it. If it’s not, then you or your web business will not benefit one iota by getting listed under a top keyword in a major search engine. So, please examine your titles and descriptions for effectiveness so that your listing won’t be a waste of time and effort.
Description - Close the Sale...
<meta name="Description" content="Need an idea for your new Internet business? Go here for 101 free business web site ideas...">
Your description sentence(s) will be typed in between the quotation marks and should be no more than 100 to 125 characters. You will limit your characters so that your “complete” description will be listed and not cut off in mid-sentence.
Your description should support your title (or headline), restate the benefit, and close the sale. In this case, “close the sale” simply means to get them to click to your website. That’s all you need to accomplish with your listing. If you try to sell the product, you’ll lose out on many visitors. Your goal is to get the visitor to your site so that he/she will see your presentation. Please keep it simple.
Notice in the “description” example above, I simply stated the same point as my title, but in a different way. I asked the question “Need an idea for your new Internet business?” Implying that if the reader answers “yes”, then he/she must click to go get “101 free business web site ideas”.
---
Article written by Candice Pardue, Online Success for Internet Business. Go here to learn web design from start to finish. This one's for beginners...
*** Reprint Information for this Article ****
This article may be reprinted for use as content at any website or in any publication as long as the article is kept in-tact with included links, text, etc.. and the resource at the conclusion of the article must remain with the article. The articles may not be sold for profit or included with a consumer product without written permission from the author. Thank you, and enjoy!
How to Design an HTML Web Page
Disclaimer: Even though
we have made every effort to provide solid and accurate
information with web design ideas on these pages, Online
Success for Internet Business accepts no responsibility or
does not insure or imply any degree of success in a web
based business or website design career by reading the
material listed on this website. Degrees of web or Internet
success varies greatly dependent upon the attitudes,
attributes and ambition of each individual designer. Please
thoroughly check out any information you find on this site
before indulging in a web design business or presenting
yourself as a webmaster. And, now you know how to insert
meta tags into a website.
--------------------------------------------------------------------------------