4 Must Haves For Google SEO

Did Google Find What It Was Looking For On Your Website?

What Are The Four Quality Control Measures For Google?

You have build your new website and want to get listed on Google and other search engines. But, there are so many factors involved in getting listed on top that these four little pages are easy to ignore. What are they?

• About Us Page
• Contact Information
• Privacy Policy
• Resources
• Disclaimer (Especially for Affiliate Sales)

Does Google really require these four pages on your site? Maybe... Maybe not but I would hedge my bets as this is a fickle search engine who wants to know that your website is real.

Google Quality Control - The About Us Page

Your about us page can be very short and to the point. Google doesn't seem to care how elaborate this is but just wants to know you have one.

Example Of About Us Page

Contact Information - Google Admires Sites With Solid Reach ability

The contact page can be as simple as having a phone number, an email or a contact form. Just as long as information exists so that your visitors can ask questions, report problems or broken links, etc.

Example Of Contact Page

The Privacy Policy - One Of The Most Overlooked SEO Tools

Yes, Google does expect you to write a privacy policy for your website. Although you may offer a product or service that requires an elaborate policy, most just need to be simple and to the point. This page lets your customers know that their privacy is coveted by the website owner and their personal information such as emails is safe with you.

The Resource Page - Linking To High Authority Websites For Clout With Google

Ever thought of your website as needing to climb the social ladder, rubbing elbows with elite sites in your area of interest? Well, Google is a snob. They like to see Internet pages linking to other sites which they feel are high on the SEO ranking ladder.

You'll want to especially link to top sites which come up under your keyword searches. These are loved by Google and they will reward you for linking to them.

Example: If your website is about Boston Bulldogs you might want to link to places like www.spca.com or www.bulldoginformation.com (# 1 for search "boston bulldog"). Wikipedia is also a great place to link. Just do a Google search on your main keyword and find the meaning on Wiki. In our example we would search "wiki boston bulldog". Then link to the results page.

GOV and ORG Websites - Google Loves 'Em

Almost any .gov and many .org websites in your interest area will get you some love from Google.

Don't go overboard with these resources. I have found that linking to four or five of these authoritative sites will do the trick.

Example Of Resource Page

Should You Put Up A Blog?

The jury is out as to whether this will help your rankings but, if you want to give some "news" to your visitors or introduce new products, services, etc. then a blog is certainly worth considering.

Most hosting companies give you a fairly painless way to place a Wordpress_TM blog on your site and Google does seem to like them so go for it if you have the time. But, be sure and include the four elements of an about us, contact, privacy policy, and resource page to get the most out of Google.